Jan 31, 2024
The bumper of a teal truck which reads Chevrolet

If you’re in the market for a truck, the first question on your mind very well could be, “What month is Chevy truck month?” This 31-day celebration of all things Chevrolet takes place each year in March.

During Chevy Truck Month, you’ll discover deals, discounts, and education opportunities that you won’t find any other time. Perhaps most importantly, the purchase of a Chevrolet truck in March means benefits your local community.

If you are considering investing in a brand-new Chevy truck this year, Chevy Truck Month is the time to do it. In this guide, we’ll expand on the best Chevy truck month deals, as well as the social impact of your purchase. Continue reading to learn why smart and savvy drivers buy their trucks in March.

What Is Chevy Truck Month?

Chevy Truck Month is a one-month celebration that takes place annually in March. It is a month of specials and savings on Ford and Chevrolet trucks. Typically, the best deals are on the previous year’s new models. It’s a rare opportunity to find a safe, new, state-of-the-art Chevy vehicle in an affordable price range.

Chevy Truck Month deals vary. You can expect to see a host of financing offers and lease deals. Plus, Chevy frequently offers allowances for extra features and accessories.

For example, a recent truck month incentive was a $1,000 accessory allowance with each purchase. We have even seen a cash allowance reward as high as $7,000 with purchase!

The deals change on an annual basis and are based entirely on the available inventory. In general, you can expect the lowest APRs of the year, plus generous rebates that put your money back in your wallet.

When Is Chevy Truck Month In 2024?

Chevrolet typically does not announce the official dates for their Truck Month promotion before it begins. Historically, Chevy Truck Month has started as early as late February and went through the entire month of March. You can expect the All-American manufacturer to follow the same pattern in 2024. Watch this space for updates.

A new, white Chevy SUV parked in Monument Valley

How Chevrolet Gives Back to the Community

Chevy Truck Month is more than a Chevy truck sales event. It also provides an opportunity for you to give back to your local community. As an American company, Chevy does its best to give back at home. Here are a few of the initiatives you’ll be supporting if you purchase a Chevy vehicle during Truck Month or any time.

  • Partnership With the American Cancer Society
    Chevrolet has donated over $20 million to the American Cancer Society and Making Strides Against Breast Cancer. They are one of the organization’s largest and most consistent sponsors. When you purchase a truck during Chevrolet Truck Month, your purchase will help support this worthy cause.
  • Partnership With the Tunnels to Tower Foundation
    The Tunnels to Tower Foundation provides homes to the families of disabled or fallen first responders. It provides the same service to Gold Star military families. These homes are mortgage-free, and many include special accommodations for residents with disabilities. Your Chevy purchase will go toward this notable cause.
  • Chevy Youth Sports
    Chevy is a consistent sponsor of local youth sports, especially in low SES areas. They have served 18 million American children, sponsoring youth clinics across the country. Your Chevy purchase makes this work possible.
  • Veteran and Military Support
    One of Chevrolet’s biggest missions is to provide support to the American military. They offer a suite of initiatives, from military offers to employment programs. They also support Operation Homefront, ensuring military families thrive. Your purchase will support these initiatives and more.

Are you ready to give back and drive away in a safe, reliable Chevrolet truck? Chevy Truck Month will be here before you know it. Shop our new inventory and get ready to give back this March.